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About us

Who we are?

At Construction Digital Marketing (CDM) we are focused on creating amazing websites, marketing strategies and unique brand identities for construction companies so that they can connect with target audiences and close more business. In today’s consumer environment, it is extremely difficult to stand out which also makes it far, More difficult to land new customers and clients.

Now more than ever, it is essential that you have a KILLER digital marketing strategy for construction companies, an unique brand identity and strong brand positioning that allows you to connect and build trust with your audience. Not only can we help you establish your brand but we can also take it a step further by helping you effectively communicate with your audience via the mighty ‘digital jungle’.

And, we can do it better than anybody else! We are experts in finding where you stand compared to your competitors and building and implementing plans to take you to where you want to be. We take the time to visit your business, learn about your goals, your mission and vision for the future.

We also teach you how to properly utilise the strategies that we develop. The time we take, and the care that we give, is what makes us different. With CDM, you’re not just hiring another agency, you’re hiring a high-valued team member who truly cares about taking your construction industry to the next level.

Digital Marketing in Construction Industry
digital marketing construction industry

Core values:

Our reputation is built on a commitment to efficiency, excellence, and integrity in our work. We value a success culture and a positive attitude.

Our Vision:

To build lasting professional relationships with current and potential clients. To be the contractor of choice for challenging, complex, and large-scale construction projects in Australia.

Our Mission:

To deliver successful projects via innovative solutions, a high-performing team, and a culture of excellence.

Founder Story

construction digital marketing agency

Construction Digital Marketing (CDM) was founded by Alastair Carey with a vision of helping the construction industry flourish to greater heights. He has extensive knowledge of the construction world having already started three successful business ventures.

As a child, Alastair was keen to get involved in the world of construction industry. His father, a carpenter running a small building company in London, was an inspiration to young Alastair and he soon started working on building projects at every opportunity, developing strong skills in various aspects of construction industry.

Alastair completed a Higher National Certificate from Bexley College in London and was well on his way to conquering the construction world! He added to his educational wealth by completing a BSC Quantity Surveyor from the University of Ulster, Jordanstown. He moved to Australia a few years later and began forging a strong business foundation in the construction Industry. He worked hard and also pursued a Royal Institute of Quantity Surveyors recognition.

Today, Alastair is a successful quantity surveyor and business owner in Perth, Australia, managing three businesses. He is now an Australian citizen and married with two beautiful daughters. He still pursues his hunger for learning, and he is constantly partaking in courses, reading books, attending seminars and interacting with other business owners.

As a professional quantity surveyor, Alistair has vast knowledge of the construction industry, a passion for learning new things and successfully manages his own businesses within a digital landscape. He has exceptional knowledge in digital marketing in construction industry such as website creation, website management, sales and lead generation through SEO and SEM, content creation, construction business development etc. CDM has been built to exclusively focus on construction companies development, sales and lead generation.

Our Working Process:

Step 1- Discovery

We want to know everything there is to know about you and your business. By discovering what you need, we can achieve success and long-term results for your brand. What are your goals? What strategies have worked in the past? What business objectives would you like to meet? We’ll discover it all!

Step 2- Strategy

We create a tailored top line strategy (3, 6 or 12-months) for you. We curate campaigns focused on every detail - everything from content types to your target audience. The strategy will be meticulously precise to give you complete peace of mind.

Step 3- Implementation

Once you approve the strategy, we move on to implementing it in its entirety. We put our team’s versatile skill set straight to work to ensure our process is timely, effective and results-driven.

Step 4- Report & Monitor

We report back on your campaign’s results with the utmost transparency. We monitor its effectiveness and iterate result-driving factors. We look to change direction if we haven’t yet achieved the desired outcome. We don’t believe in anything less than perfection and long term efficacy of our campaigns for your business needs.

What we Offer:

Construction Website Design

CDM delivers a complete range of customised open source development services to create well designed and mobile-friendly websites. Having a good website is essential as it is your first digital foot-print. We can help you design and develop the best brand website

Search Engine Optimization

We craft your SEO strategies based on thorough market research, in-depth industry analysis and competitor analysis. We make sure that you are always found on the top of the Search Engine Results Page (SERP)

Social Media Marketing

We offer new account setups, posting services, review generation and paid advertising options that will help spread awareness and drive engagement. These efforts will develop a following of users who are interested in your company and what you can offer them.

Online Ads Marketing

Online advertising, also known as online marketing, internet advertising, digital advertising or web advertising, is a form of marketing and advertising which uses the internet to deliver promotional marketing messages to consumers. We optimise PPC campaigns with in-depth keyword research and the best bidding strategies to maximise your returns.

Why Choose Us

digital marketing in construction industry

You Talk, We Listen

As a digital marketing agency for Construction Industry, we strive to understand our client’s industry goals first. Then all decisions are made with those goals in mind.

We Value Integrity

We believe in providing service with honesty, integrity and a sincere heart for others. We won’t lie to get your business and treat you with kindness and respect.

We Quantify Our Success

Visitor tracking allows us to quantify our success and see what is working and what is not. Monthly reports are emailed to you and full traffic data is available online anytime.

We Deliver On Time

We know that time is money in business, so we set realistic deadlines and stick to them. We communicate constantly with our clients to give them updates as we progress and get projects launched by the agreed launch date.